
Fantasy-Theme Criticism
Can You Hear Me Now? Good!
Verizon Commercials
For this method of criticism I chose to analyze the series of commercials by Verizon Wireless. The commercials that I would like to analyze are the ones that feature "the network". This enormous group of people that always seem to be following the main characters of the commercials around are the network. This network represents Verizon's constant wireless coverage no matter where you may be in the world. They also represent reliability. Verizon is known to be one of the powerhouses of wireless communication. This series of commercials highlights their best features! The commercials begin by hooking you in with a funny opening scene in which the Verizon customer is faced with a situation that may result in no cell phone coverage. In the midst of this ordeal, the network appears and reminds them that with Verizon, they well always be covered, no matter what the situation may be!
Now we know, that Verizon customers do not have a huge group of people following them around to provide coverage but the message that Verizon is trying to give off is very clear and effective. By providing viewers with something to laugh at these commercials hook the audience in and continues to captivate them with there impressive features and coverage.
Setting
- Literally anywhere in the world because Verizon's coverage is worldwide.
- The Verizon Network.
- Verizon Customers.
- On occasion, envious customers from other wireless networks.
- The network showing up everywhere regardless of the circumstance.

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